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Face to Face Night Walk : Website for wildlife night tour company

UX-UI
Visual identity
Web development

Identity

Frequently, when embarking on a fresh project and crafting a visual identity, I strive to establish a connection with the client's endeavors. Being a night tour company that exclusively operates after dark, my initial concept aimed to capture the essence of the nocturnal experience. I envisioned a fusion of deep blue hues and vibrant yellow tones, symbolizing the darkness of the night intertwined with the illumination of headlights utilized to uncover wildlife during the tours.

Wireframing & conception

The website's structure follows a conventional layout, with significant emphasis placed on the homepage to cultivate an immersive and untamed ambiance. A primary objective was to evoke a sense of abundant wildlife, enabling visitors to envision themselves traversing through the jungle at night.

Given the company's established presence and favorable reviews on Airbnb, I incorporated a plugin to showcase the latest feedback within a section titled "They Loved It," featuring client photos from the tours. For seamless integration of such features, Elfsight proves to be a reliable option, offering readily available Webflow integration tools.

With the company operating across three locations in Costa Rica, dedicated pages were created for each site. These pages feature tour imagery, guide profiles, and snapshots of species commonly encountered in each location. Leveraging Webflow's robust CMS collections facilitated the seamless assembly of this content.

About the project

Operating in Puerto Jimenez, Tamarindo, and Tortuguero, Face to Face Night Walks specializes in guided tours led by expert wildlife guides. These unique experiences offer exceptional opportunities to observe rare and diverse nocturnal wildlife. The company provides accessible tours suitable for all ages, ensuring an unforgettable adventure for every participant.

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